We ride too. That’s why we built Equestrain.

We’re here to finally make your workout plan feel like it’s made for you as a rider.

Our way

You’re already working hard, you just need clarity on what to focus on.

We know what it’s like to hear “sit taller, relax your legs, keep your shoulders back” and feel frustrated because you're already trying your best.
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The truth? Riding more will not fix it because the problem isn’t your effort, it’s that your body isn’t yet prepared to help you ride at your best.

Equestrain is the first training app designed for riders, built to fit the unpredictable equestrian lifestyle and deliver progress you feel in the saddle.

Two riders, same goal. Two very different solutions.

In June 2024, we met two riders who both wanted the same thing: to sit taller and ride in better balance between jumps.

One collapsed into a rounded lower back. The other leaned too far forward with an over-arched back.
Same goal. Opposite problems.

If we had told them both to “just sit more upright,” nothing would have changed.
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That’s why we don’t do one-size-fits-all plans.

Instead, we built completely different workout plans — each one based on how they felt in the saddle and the patterns holding them back.

The result? Noticeable improvements in balance and position in under two weeks.

They weren’t just looking for workouts.
They were looking for a way to ride better.
All they had to do was tell us how riding felt. We took care of the rest.

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Founder

Meet Laura

“I realized this is how I want to be part of the sport—not as a top-level rider, but as a performance coach who truly understands what it feels like to always want to be better.”

My education background
Batchelor’s degree in physiotherapy (University of Applied Sciences of Lahti, 2015)

Sports specialized physiotherapy (University of Applied Sciences of Lahti x Suft Ry, 2019)

Personal trainer certification (Personal Trainer Academy, 2019)

Sports performance coach certification (Op Center, 2022)

Pilates instructor certification (Somatic Studio, 2023)

Mental coach (Peltonen Performance, 2023)

Top performance mental coach (Peltonen Performance, 2024)

From rider to performance coach

I’ve been riding since I was five. From the first moment I saw a pony, I knew: this was it. I was going to be a rider.

But the dream didn’t go as planned. Two serious knee injuries during my junior years forced me out of the saddle and into recovery.

I had to step back and rethink everything.

That setback led me to study sports physiotherapy and performance coaching. I built my first business, worked with athletes, and slowly found my way back to the sport I’ve always loved.

And that’s when I realized: riders deserve the same level of structured, individualized support as any other athlete.

The setback that redefined my path

In 2020, I set my sights on a full comeback. I bought a promising young mare and poured everything into chasing that dream.

But in April 2022, it all stopped. A torn ACL ended my hopes of competing again — for good.

What felt like the end of my riding career became the start of something bigger: the chance to help other riders build the strength, resilience and confidence I had been searching for myself.

Losing my own chance to compete didn’t end my journey in riding — it redefined it.

I realized I could give back to the sport in a different way: not as a top-level rider, but as a performance coach who understands what it feels like to always want more from yourself in the saddle.

That’s why I built Equestrain — to give riders the structure, support and individualized training I had always been searching for.

Why Equestrain exists

Our mission is simple: to support dedicated riders who want to keep improving.

That’s why we built Equestrain — to give riders the kind of structure and support usually reserved for top athletes, in a way that finally fits into a busy equestrian life.

Because every rider’s body, goals and daily life are different — and your training should be too.

See My Rider Plan

Don’t just take our word for it

2000+ Riders are already seeing the difference in the saddle

“It's really nice to train with Laura. The workouts always bring a fresh and good feeling to both body & mind. Maintaining my posture and seat while riding feels easier for several days after workouts. The sessions have focused a lot on body control and mobility exercises, not only to support riding but also to alleviate the stiffness caused by riding.”

Ville Vaurio, professional dressage rider

“Equestrain helps me to be the best athlete I can be in so many ways! Juggling a busy life between travelling, university and dressage, Equestrain provides meaningful workouts that I can always make time for. It is such a relief to have a personal trainer that finally understands exactly what I need as an equestrian athlete”

Kate Kyros, world no 6 FEI young dressage rider

“Scuderia 1918 had the opportunity to work with Laura for the first time during the Talent Team Campus. Over three weeks, she exceeded our expectations by caring for the physical and mental well-being of the three young riders.”

Marta Tagliaferri, Scuderia 1918 CEO

“I have way more body control. It has improved in such a short time that it is amazing actually. I usually workout four or five times a week and I’ve noticed my hips being less stiff and my seat being straighter.”

Emilie Conter

Laura from Equestrain has helped a lot since we started working together back in September last year. After having had a personal coach in my cycling career before, changing to Equestrain who have the knowledge to adapt all these things into the equestrian world have played a big part in this years results. It’s a game changer and can 100% help you to improve your riding by improving your core & stability.

Bart Jay Junior Vandecasteele

“Systematic training has influenced my riding through improved body control and function. Additionally, it has positively helped structure my days. I want to get the maximum out of myself.”

Anna-Julia Kontio

“I‘m very happy and thankful to work with Equestrain from now on! I have been training in the gym on my own for quite a while now, but I still noticed a big difference since I have used the workouts from the app as they really focus on improving my role as an equestrian athlete.”

Jana Lang

“My position in the saddle has improved so much in such a short time and having this in depth approach has helped me to understand why & how to improve my seat and riding.”

Carolina Villanueva Suarez

“I love how personal everything is! 🤩 Really feels like this plan is actually ‘only’ for me and my needs and how easy it is to last minute adjust it to my riding/personal schedule, the black layout looks a-ma-zing as well.”

Sam Maefalt

I have always struggled with my seat as my right shoulder was always higher than my left. I tried many exercises in the gym but all it ever did was make my shoulders more tense, resulting in more and more crookedness. Since I started working with the rider focused and personalized workouts with Equestrain, my seat has improved so much that I even dare to post pictures of my seat in extended trot.

Thea Beck

“Wow, the new app is a real game changer. It looks fantastic and is so easy to command. I absolutely LOVE the new calendars and the features for cardio and mobility etc!!! It makes planning so much easier and working out much more fun.”

Louisa Valkyser

“Wow guys! It’s a huge difference with my lower legs. I have just done yesterday 14min mobility Pilates workout for a deeper seat. Today I felt more stability in the saddle and my lower legs don’t fully swing around. 🤩🙌🏻 THANK YOU Laura! 🥰🫶🏻”

Anna Krone

“I just did the first gym workout, it was soo good!! Love that I can put in the reps/weights and the structure of the whole workout with the different topics is perfect 😍💪🏼 amazing job to the whole team”

Miriam Ene

“Gym workout was very easy to follow and I liked that you have clear instructions and videos etc. but can still do the workout at your own pace. I also love the tracking and notes options 🤩 All in all it was very easy to follow and understand what to do.”

Nicole Tonzanu

“Morning after my first gym workout feelings: My body feels like I worked out yesterday (love it 🤩) but it still feels soft, not too sore anywhere.”

Venla Laivo

“I already love love love that i could choose all the options gym cardio mobility and home wo, it gives me really nice mix of workouts for 5 days a week when there is couple of longer and couple of much shorter workouts so its very doable for me, especially when i dont have to do just one type of thing 🙏🏻❤️”

Wenla Hänninen

“It’s amazing!!! It’s soo personal and I love that there is also a cardio and gym option!! + it gives such a cool vibe😍😍”

Nena van der Ven

The best benefit of Equestrainapp is seen in cooperation with the horse. Even a small improvement in my balance and body control reduces the conflicting signals I give to the horse when riding. There is always room for improvement, but a happier horse makes my day and motivates me to continue training.

Mire S

I really want to say a big thank you. I never would have believed that my riding could change so much. I feel so much more stable in the saddle and it's easier to sit around the horse and influence it, and the horse feels so good because of it. Today, my trainer told me that I'm a completely different rider. THANK YOU, Equestrain has been a huge help!!

Iida L

Since using the app, I’ve gained so much more control and confidence in the saddle. Laura helped me fix my tilted hip, and now I have a deeper seat, all in under a month! The workouts are quick, effective, and designed specifically for riders, so I still feel fresh and strong for my rides. Love it!

RANA ASHIHABI

When heavy lifting started hurting my riding and even caused injuries, I searched for equestrian-focused programs but found them lacking—until I discovered Laura and Equestrain. Being able to customize workouts to my exact issues has made a huge difference, and Laura’s guidance always connects the training back to riding. I’m so grateful for the Equestrain team!

Deirdre Pickerell

Feel proud of your seat and connected with your horse.

Start your free 7-day trial today.

No more guessing, no more generic workouts. Just rider-specific training that shows up every time you’re in the saddle.