I sold my horse. Then I built this.
Because riders deserve a training system that actually understands the sport.

You’re already working hard, you just need clarity on what to focus on.
We know what it’s like to hear “sit taller, relax your legs, keep your shoulders back” and feel frustrated because you're already trying your best.
The truth? Riding more will not fix it because the problem isn’t your effort, it’s that your body isn’t yet prepared to help you ride at your best.
Equestrain is the first training app built specifically for riders, not adapted from generic fitness, but designed from the ground up for what this sport actually demands from your body.
Two riders, same goal. Two very different solutions.
In June 2024 we met two riders who both wanted the same thing: to sit taller and ride in better balance between jumps.
One collapsed into a rounded lower back. The other leaned too far forward with an over-arched back. Same goal, opposite problems.
If we had told them both to just sit more upright, nothing would have changed.
Instead we built them completely different plans, each one based on how they felt in the saddle and the specific patterns holding them back. Both saw noticeable improvements in balance and position in under two weeks.
All they had to do was tell us how riding felt. We took care of the rest.

Meet Laura
"I built this because I know exactly what it feels like to want more from yourself in the saddle and not have the right system to get there."
My education background
Batchelor’s degree in physiotherapy (University of Applied Sciences of Lahti, 2015)
Sports specialized physiotherapy (University of Applied Sciences of Lahti x Suft Ry, 2019)
Personal trainer certification (Personal Trainer Academy, 2019)
Sports performance coach certification (Op Center, 2022)
Pilates instructor certification (Somatic Studio, 2023)
Mental coach (Peltonen Performance, 2023)
Top performance mental coach (Peltonen Performance, 2024)
From rider to performance coach
I've been riding since I was five. This sport has been my whole life. In 2022 I had a severe knee injury that ended with me selling my horse. That loss was painful.
But it gave me the clearest view I'd ever had of something I'd been watching for years: riders working incredibly hard with almost no support for the physical side of their performance.
I'm a physiotherapist and performance coach. I knew exactly what riders needed. And I built Equestrain App because that knowledge shouldn't only be available to riders who can afford a personal coach.


That decision selling my horse, stepping away from competing turned out to be the thing that gave me the clearest view of what this sport was missing.
Riders were working incredibly hard. But the physical preparation that would have fast forwarded all of it simply wasn't there. Not because riders didn't want it. Because nobody had built the right system for them yet.

Built for the rider who knows they can do more.
Most training programs are built for generic fitness. Equestrain is built for riders and around how you ride, how your schedule works, and what your body specifically needs to perform better in the saddle. Because every rider's body is different. And your training should be too.


























